I received this storyboard from my friend a little while
ago. I've posted it because it's a project I particularly enjoyed working on.
He commissioned me to draw it as part of his pitch for an
open opportunity for film makers to produce a commercial for the designer
clothing brand.
The treatment described the look of the film as being a
gritty, hand-held documentary style piece filmed on grainy black and white film
stock.
This description inspired me to draw the storyboard in solid blocks of black and white.
As with most good commercials the story of this pitch sets
up the audience to believe that this is just a group of lads, dressing for a
night out, however at the point of the all-important reveal there is a twist in
the tail, and we see that their situation is far more serious.
I enjoyed visualizing the story structure with its high
tempo, truncated editing style and how each shot concentrated on the details of the
different character’s clothing as they dressed for their big date, as the strap
line pronounces it's important for the characters to.., ‘Make An Appearance!’
